Create Powerful Social Media Content with PowerPoint
A while back I created a post for people with tools to improve their social media posting. These tools are great, but I always felt like I was missing something. It wasn’t until recently that I discovered that Microsoft PowerPoint is more than just a presentation tool. I’ve now almost fully converted to using PowerPoint […]
How Much Should a Website Cost in South Africa?
Working for a digital marketing agency has its pros and cons. For one, you get to help people grow their business in ways they didn’t think would be possible. However, a major con is seeing how much people pay for websites. Don’t get me wrong, web development is a highly complex skill and requires many […]
Blogging in South Africa – Your Quest to the Front Page – Part 1
This is the start of a journey. A bit of a strange one at that. But we wanted to demonstrate to everyone living in South Africa what it is like to well, blog. And also, to be become better at blogging in South Africa. It won’t be an easy journey as the Digital Marketing space […]
My Top 4 Tips to Get Better At Blogging
Whenever I have meetings with new clients, the concern about blog posts emerges. “I’m not a writer”, “I suck at writing”, “Where do I even start?” – these are all common phrases I hear. I used to be in the same boat. And, to be honest, I still have those “writer’s block” moments on a […]
How to plan your day – The Kanban Method
This morning I got to work as usual, then wrote down a list of everything I wanted to do on that day. At the end of the day, I looked down at my diary again and noticed that I had only accomplished half of what I wanted to achieve. Does this happen to you? I […]
Top 9 Startup Marketing Dos And Don’ts in South Africa
As you know, marketing a startup is different from marketing a small business. Most startups fail, and up to 90% of startups will fail again. It’s a brutal game, and the problem with marketing in startups is that many founders want to treat it like a standard business. It’s not. Here are some quick startup […]
Startups Versus Small Businesses – What’s The Difference?
When I first started my planning my productivity app startup, I thought I was doing everything correctly. From my years of learning about small businesses, I remembered I should: research my competitors, see if there is a market for my product, as well as everything else that would eventually become my business plan. The only […]
Startup Versus Small Business Marketing – What’s The Difference?
A startup moves completely differently to a small business. Your target audience can change from one week to the next. Even your product idea can pivot, and you’ll have to be ready when that happens. There can be changes made to a small business. So then, how do startup and small business marketing differ? For […]
When Is It A Good Time To Start Marketing A Startup?
When it comes to marketing in startups, it often feels like a bit of a crapshoot. When it comes down to it, there’s no startup with no marketing. We’ve often found ourselves setting up a brand’s identity and social media profiles as soon as the startup idea pops into our heads. The thing is, no […]
My Top 6 Tools For Effective Blogging
Writing is easy. Blogging is easy. Effective blogging – not so easy. People have busy lives, no time for your life story about finding the best apples for your apple pie. They just want the recipe. Grammar also plays a large role, spelling too. My days are quite full, so I don’t have time to […]